Designed how you intended

Elm and Intent was born from a simple question. What if the objects in our homes carried as much intention as the moments we share them in?

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Be more Elm&Intent

Founded in 2021 by cabinetmaker Ryan Jordan, Elm and Intent started in a small workshop in Stoke-on-Trent — the same city where Ryan grew up, where his grandfather worked the potteries, and where he still lives with his wife and two kids.